Color Wow’s Award-Winning Root Cover-Up

Color Wow’s Award-Winning Root Cover-Up

May 16, 2015

This innovative root camouflaging powder is a must-have product for every client with highlighted and color-treated hair. When applied to dry, styled hair, gray roots disappear instantly.

  • Blonde shades effectively cover dark regrowth in blonde and highlighted hair without peroxide.
  • Mineral powder compound adheres to hair without making hair feel sticky
  • Free of waxes or dyes
  • Each shade contains a variety of pigments to ensure that shades look natural and easily match a wide assortment of hair colors

Application instructions

Tip 1: Those who love precision should use the smaller end of the brush to apply the powder.

To cover roots, start with a small amount of powder. Use free hand to pull hair taut at the root. Dab on visible roots, starting from the scalp and working outward. Repeat as necessary until roots disappear and color looks new.

To extend highlights, use the side edge of the small end of the brush. Use free hand to pull hair taut at the root. Wherever highlights have grown out, apply blonde powder joining it to the existing highlight.

Tip 2: Let it set for a minute and then you can brush. If you put too much on just blow off with a hair dryer or use the wide end of brush to dust off.

Stop in and find your shade of Color Wow today.